CountryLink - the service just comes naturally
Whether they’re travel consultants, call centre officers, station managers, or on-board service officers, one thing all CountryLink staff have in common is a passion for service. At home and at work, service is not just what they do, it’s who they are - naturally.
The campaign, launched in regional NSW during June 2007 was supported by television and press advertising. The people featured are actual staff members and volunteered to take part to illustrate our friendly and professional service.